PHILOSOPHICAL-ANTHROPOLOGICAL ANALYSIS OF THE MANIPULATION OF MASS CONSCIOUSNESS
Keywords:
consciousness, manipulation of mass consciousness, cognitive war, artificial intelligence, epistemological crisis, information landscape, algorithmic platforms, social networks, value orientationsAbstract
Based on a wide range of English-language sources, the article analyzes the phenomenon of mass consciousness manipulation. Consciousness is the most important manifestation of spiritual life. Both the life of an individual and the development of the entire civilization and the formation of a corresponding model of reality depend on its functioning. The key question explored in the article is how the technological infrastructure determines the boundaries of the autonomy of consciousness. It reflects the profound transformation of the conditions for the existence of consciousness in the era of digital networks, algorithmic systems of artificial intelligence and a large volume of information flows. Therefore, the purpose of the article is to investigate the manipulation of mass consciousness in the modern era through the prism of philosophical and anthropological analysis. The purpose and objectives of the article determined its methodological basis. The methodology is based on the synthesis of methods of hermeneutics, comparative studies and content analysis. It was found that the basis of mass consciousness manipulation lies in the function of social regulation, control and management. It is found that the concept of "manipulation" is interpreted as the programming of beliefs, desires and other mental states of a person. It is determined that the manipulation of mass consciousness is not only a technological, but also a civilizational phenomenon. The ways in which communities produce, store and transmit meanings are transformed. It is emphasized that consciousness appears not as a cognitive function of the subject, but as a collective symbolic space through which identities, value systems and models of reality are formed
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